Daisy Jia
🚀 目前就职于 Trip.com · Open to AI Product / Product Ops / Growth
🚀 Currently at Trip.com · Open to AI Product / Product Ops / Growth

你好,我是 Daisy。Let’s build something AI-conic together.

Hi, I'm Daisy.Let's build something AI-conic together.

我有商科与 IT 交叉背景,长期做增长优化、用户路径和 AI 项目落地。希望继续在快节奏团队里,把 AI 做成真正被用户使用的产品与 workflow。

I combine business and IT training with hands-on experience in growth, user journeys, and AI execution. I want to help build AI products and workflows that people actually use.

🤖 AI Product Execution 🤖 AI Product Execution ⚙️ Workflow Automation ⚙️ Workflow Automation 📈 User Journey / Activation 📈 User Journey / Activation 🧪 Experimentation / Iteration 🧪 Experimentation / Iteration 🌍 Global Team Ready 🌍 Global Team Ready ✨ Emoji Friendly ✨ Emoji Friendly
✨ Strengths

我适合 AI 产品团队的原因

Why I fit AI product teams

我擅长把模糊方向拆成可执行动作,再用数据和反馈把它迭代成更好的用户体验。

I’m good at turning ambiguous direction into executable work, then iterating it with data and user feedback.

用户入口和增长视角

Strong entry-point and growth sense

长期做站内入口、资源位和转化路径,对用户先看到什么、在哪里流失、怎么提升激活和转化有直觉也有方法。

I’ve spent years working on entry points, placements, and conversion paths, which gives me a strong instinct for activation and drop-off moments.

CTR / CVR / ROI Activation

真实的 AI 项目落地经验

Real AI execution experience

参与过 AI 数字人直播项目,推进内容供给、流程工具化和结果验证。对 AI 的理解更偏“如何持续被用户使用”。

I’ve worked on an AI digital-human rollout across content supply, workflow tooling, and outcome validation, with a focus on sustained usage.

+30% efficiency Use-case mindset

实验和迭代能力

Experimentation and iteration

我习惯通过 A/B Testing、漏斗和行为数据去判断问题,不靠拍脑袋。适合快节奏、要持续验证的产品环境。

I rely on A/B testing, funnel analysis, and behavior data instead of intuition alone. That fits fast product cycles well.

Experimentation Funnel analysis

国际化团队协作

Global team readiness

有海外学习和跨境业务背景,英语工作沟通顺畅,也适应国际化团队的节奏、表达和反馈方式。

With overseas study and cross-border business experience, I’m comfortable working in English and collaborating in global teams.

English-first ready Global collaboration
📊 Impact

关键结果

Selected outcomes

这些结果能说明我不是只做执行,而是能把动作和结果连起来。

These numbers show that I connect execution with measurable outcomes.

+23% 活动页 CVR 提升 Campaign-page CVR lift 跨境电商平台 Cross-border e-commerce
+60% 季度直播产量提升 Quarterly livestream output growth 在线旅行平台 Online travel platform
+15% 弹窗转化率提升 Pop-up conversion uplift 在线旅行平台 Online travel platform
105% 整体活动达成率 Campaign target achievement 跨境电商平台 Cross-border e-commerce
🚀 Selected Work

代表项目

Selected projects

我最想带去 AI 团队的,是这几类能力:落地、增长、实验、用户感知。

These projects reflect the strengths I’d bring into an AI team: execution, growth, experimentation, and user sensitivity.

AI Execution

AI 数字人直播项目

AI Digital Human Livestream

推动 AI 数字人项目从试点到迭代上线,覆盖人物训练、脚本模板、内容供给和流程工具化。重点不是 demo,而是可持续使用。

I helped move an AI digital-human initiative from pilot to repeatable launch across scripting, content supply, and workflow tooling—with a focus on sustained use, not just demos.

+30% efficiency+60% output
Growth

用户入口与资源位优化

Entry Point Optimization

长期负责 Push、搜索、列表页和弹窗等关键入口,持续优化用户先看到什么、在哪里点击、为什么转化。

I owned key entry points such as Push, Search, List Page, and Pop-up flows, optimizing what users see first and how they move toward conversion.

ActivationConversion
Experimentation

实验驱动的页面优化

Experiment-Led Optimization

围绕活动首页和落地页持续做 A/B Testing、表达优化和路径调整,用更快的实验找到更有效的用户路径。

I ran ongoing A/B testing and conversion-flow optimization for campaign pages, using fast experiments to find better user paths.

+23% CVRIteration
💼 Experience

经历

Experience

我的经历主线是平台产品、增长优化,以及 AI 项目的真实落地。

The common thread across my experience is platform products, growth optimization, and real-world AI execution.

2025.07 — Now

Trip.com

Trip.com

产品运营 · 上海
Product Operations · Shanghai
  • 负责 Push、列表页、弹窗等关键入口的分配与优化,推动打开率与点击率提升。
  • 参与 AI 数字人直播项目,从试点到上线推进内容供给、脚本模板与流程工具化。
  • 围绕用户入口、内容效率和转化链路持续做实验与迭代。
  • Owned key entry points across Push, list pages, and pop-up flows, improving open and click performance.
  • Supported the AI digital-human livestream rollout from pilot to launch across content supply, scripting, and workflow tooling.
  • Drove ongoing iteration around user entry, content efficiency, and conversion paths.
2025.01 — 2025.06

Bigo Live

Bigo Live

海外运营 · 北欧市场
Global Operations · North Europe market
  • 负责北欧市场内容生态与增长项目,提升内容供给与区域活跃。
  • 通过创作者增长与区域策略优化,带动新作者报名和收入提升。
  • Worked on content ecosystem and growth programs in the North Europe market, improving supply and engagement.
  • Improved creator growth and regional performance through focused market operations.
2023.10 — 2024.12

ByteDance TikTok Shop

ByteDance TikTok Shop

活动策略运营 · 上海
Campaign Strategy Operations · Shanghai
  • 负责站内流量和曝光资源位策略,提升 ROI、CTR 与活动页转化效率。
  • 联动产品、设计和数据团队做页面优化、实验迭代和活动资源打法升级。
  • 推动整体活动达成率 105%,并带来持续的销售提升。
  • Owned onsite traffic and exposure-slot strategy, improving ROI, CTR, and campaign-page conversion.
  • Worked cross-functionally on page optimization, experimentation, and campaign resource strategy.
  • Drove 105% campaign achievement with sustained sales uplift.
2022.02 — 2022.07

ByteDance TikTok Shop

ByteDance TikTok Shop

商家孵化实习生 · 上海
Seller Incubation Intern · Shanghai
  • 支持 3C 与家居品类商家增长,推动 SKU GMV 翻倍与活动爆发。
  • 维护 6000 人商家社群,提升活跃与商家参与度。
  • Supported seller growth in 3C and home categories, contributing to GMV uplift and campaign spikes.
  • Managed a 6,000-seller community and improved activation and participation.
🎓 Education

教育经历

Education

商科、信息系统与国际化学习背景,构成了我连接技术与业务的底层框架。

My education in business, information systems, and international learning shaped how I connect technology with business.

鹿特丹管理学院(伊拉斯姆斯大学)

Rotterdam School of Management, Erasmus University

商业信息管理硕士

MSc Business Information Management

荷兰 商业信息管理

香港中文大学商学院

CUHK Business School

商科基础,兼具管理与技术交叉视角。

Business foundation with cross-disciplinary exposure to management and technology.

商科 技术
🛠️ Tools

工具和语言

Tools & Languages

SQL Python Power BI Tableau Experimentation Funnel Analysis Figma Excel / VBA 英语 · IELTS 7.5 English · IELTS 7.5 中文 · 母语 Chinese · Native 荷兰语 · B1 Dutch · B1